Sample · this is what you get
Modern Mustard Seed

Proposal

Prepared for Dave Rios, Rios Heating & Air

riosheatingair.com

Hey Dave, thanks for the call. Here is exactly what we would build to get Rios Heating & Air found, answered, and booked, with no surprises on scope or price.

Where you are

You are on a Wix site that no AI assistant surfaces, so when a homeowner asks ChatGPT or Google for HVAC nearby, you are invisible. Your reviews are great, but new customers cannot find you, and after-hours calls go to voicemail.

What we recommend

Rebuild the site for AI discovery from the first line, then put an agent on the phones so no call is missed. The software line keeps the agent and tools running, billed at cost.

Scope and pricing
Website Build, AI-Optimized$5,750

A fast, brand-aligned site built so AI assistants surface Rios Heating & Air when nearby homeowners ask.

  • Brand-aligned, production-grade site (3 to 6 pages typical)
  • Built for AI discovery from the first line (schema, llms.txt, semantic structure)
  • Mobile-fast, Lighthouse 90 plus
  • Real copy written for the business
  • Booking or payment integration as needed
  • Full handoff: repo, deploy, every credential
AI Agent Build$8,500

A voice agent that answers every call, books the job, and routes the urgent ones, day or night.

  • Agent scoped to a real job (SDR, concierge, intake, or voice)
  • The build and the decision logic
  • Integrations to the tools the agent needs
  • Deploy and handoff. Operation billed separately
Software & Compute$275/moat cost, varies with usage

Keeps the agent, voice minutes, and hosting running. Billed at cost.

  • AI model usage (Claude, OpenAI, Gemini) at cost
  • Voice minutes and telephony where an agent is involved
  • Hosting, database, email and SMS sending
  • Any third-party software the build depends on
  • Billed at cost. The estimate moves with actual usage each month
Project total$14,250
To start, 50% deposit$7,125
Balance on delivery$7,125
Monthly, estimated$275/mo

Software and compute is billed at cost and moves with the compute used each month. The monthly figure is an estimate, not a fixed charge.

Terms
  • Prices are starting points. Final scope and price are set in this proposal.
  • Every build includes repo ownership, deployment, documentation, and handoff. You own what is built.
  • 50 percent deposit to start. The deposit holds the timeline and is non-refundable once work begins.
  • Rush timelines and travel, if needed, are quoted separately.

Sign below and we begin the moment the deposit clears. Thirty days later you have a site that gets found and an agent that never misses a call. All of it yours.

On a real proposal, you sign and pay right here

Type your name to sign, pay the 50% deposit, and your project space goes live instantly. This is a sample, so the buttons are off.

Sign and acceptPay deposit to begin